With RideON – Shredfest Hochfügen, the snowboard community gets a new meeting place in the snow. The snow get-together brings snowboard fans, brands and winter sports enthusiasts together in Hochfügen – to test, ride, connect and celebrate. Snowboarding is at the heart of RideON – but all winter sports fans are welcome. Skiers are also invited to be part of the weekend and the community.

Test before you buy: Testing is at the heart of RideON. Snowboards, bindings, boots, goggles, protection gear and other equipment can be put to the test where it really matters: directly on snow. More than 50 brands – from well-known names in the industry to young start-ups – will showcase their latest products and give visitors the chance to experience them first-hand. But RideON is more than just a product test: riding together, trying and learning new things, meeting people and spending time together in the snow – that’s what it’s all about.

From the team behind SHOPS 1st TRY: RideON celebrates its premiere in Hochfügen from December 4 to 6, 2026.